AIME partners with Homebot to empower brokers’ borrowers

by MPA15 Aug 2019

AIME, The Association of Independent Mortgage Experts, a non-profit, national trade membership association created exclusively for independent mortgage brokers, has announced a strategic partnership with consumer engagement platform Homebot. This move is expected to be a big deal in the broker channel, providing technology that empowers their consumer base nationwide.

“Our mission at AIME is to empower our member community consisting of 40,000 independent mortgage brokers with unparalleled benefits, technology and tools they need to build and nurture strong relationships with consumers,” said Anthony Casa, chairman of AIME. “Homebot is one of an exclusive list of solution providers we’ve chosen to deliver on this mission, and we believe it will be a beneficial partnership for both organizations.”

Homebot employs powerful technology that allows homeowners to maximize their wealth through the life-cycle of homeownership. Each month, the award-winning company delivers millions of property digests to consumers on behalf of their loan officer or real estate agent. The addictive, personalized digests are chock full of data and information to give homeowners and investors multiple financial scenarios to build wealth. Loan officers and real estate agents leverage the Homebot experience to deliver high engagement campaigns that deliver an average 75% open rate to cement top of mind awareness and maintain the client relationship for life.

AIME’s broker community will have full access to Homebot in order to keep their clients engaged after closing with monthly branded digests that track a range of strategic financial scenarios. With a track record over 50% monthly engagement, Homebot is an indispensable platform for lenders and agents.

“AIME’s reputation in the wholesale lending industry is exceptional and incomparable. Homebot is honored to be selected as a strategic solution partner,” said Ernie Graham, CEO and co-founder of Homebot. “We look forward to helping AIME’s network of independent mortgage brokers build stronger, lifelong relationships with their clients by engaging them with powerful wealth-building intelligence for the most important asset they will ever own — their home.”

Homebot will be a featured speaker at the Arizona Mortgage Brokers Day presented by AIME on August 15, 2019, in Scottsdale, AZ. Additionally, Homebot will be a sponsor at AIME’s annual national conference, Fuse, held at the Bellagio Hotel & Casino in Las Vegas, NV on October 11-12, 2019.