The new platform will make originators "social marketing experts," says CEO
Call centers can be among the most effective means of lead generation – but only if your strategy is tailored correctly
With the social media landscape constantly in flux, it can be hard figuring out which trends are worth devoting time to
Continuity Programs has launched a new CRM that takes care of communications with prospects and customers
We must all learn to get comfortable with uncertainty, and to embrace the doubt and paradox that accompany it.
When it comes to making decisions on a new hire, many experts will say that gut instinct should be left out of recruitment. But Christine Khor explains that balancing that innate instinct with cold, hard facts has many benefits
When a deal falls apart, it’s time to admit where the real fault lies – because doing so can only improve your business, writes Rob Campbell
New data suggests that marketers are finding more and more value in mobile search advertising