Tie-up provides branding possibilities for the company
Synergy One Lending has announced that it will become the Texas Legends’ official mortgage partner.
Part of the partnership will see the Synergy One logo on the team’s shooting shirts. The San Diego-based mortgage lender will also be showcased in the Legends’ both permanent and digital courtside signages displayed for all events in the Comerica Center. The partnership also includes advertisements on all the team’s home television broadcasts.
“Synergy One utilizes technology to make the process simple, but their focus is on service first and foremost,” said Legends President Malcolm Farmer. “We found a cultural fit between the vision and mission of our two organizations, and the partnership was natural.”
“We are thrilled to be partnering with a first-class organization like the Texas Legends,” said Aaron Duca, vice president of production of Synergy One Lending. “Malcolm and his team made this an opportunity we couldn’t refuse, and we already feel like we’re part of the family.”