Marketing

Social media is a vital tool for today’s loan officers – but most don’t know how to take full advantage of it

To survive in today’s rapidly changing mortgage industry, writes Don Campbell, brokers must be the antidote to their clients’ information overload

With the right intelligence, originators can know exactly when to follow up on a lead or past customer. And without it – they’re leaving literally millions of dollars on the table

One of the biggest challenges for mortgage professionals is keeping in contact with all their potential customers – but what if they had a personal assistant who never forgot, never made a mistake, and never let a customer fall through the cracks?

The integration create a fully digital application process for borrowers

As the mortgage lender expands to California, a 35-year industry veteran joins the company as its new regional director