Publishing long-form content on LinkedIn can help get a conversation going – and generate leads
When calling prospects, many originators stick to a traditional “time of day” approach – calling at certain “optimal times” when they think borrowers are more likely to answer. But is that really the best strategy?
Millennials worry about repaying debt… Builders seize opportunity from 4-legged friends… New York sellers drop below $1 million to attract attention…
Going beyond promises of ‘best rate’ and ‘best service’ to establish a unique selling proposition is the mandate of any superstar broker, writes Doren Aldana
Business strategist Julie Broad says the way you show up – or don’t show up – in online searches could be hurting your business
Homebuyers are starting their search for a mortgage loan online – and concluding it there as well
Highly effective brokers build a solid foundation with multiple marketing pillars
With the TRID effective date less than a week away, originators are preparing for closing delays