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There is nothing more important to Realtors than the relationships that enable a smooth transaction. Yes, the Realtor, lender, title and appraisers, inspectors, attorneys – and the ever-unpredictable consumer.
This is the number one reason why a good broker is essential in the loan process. The first rule of lending is, never put the borrower and the lender together.
In my last article, I walked you through the first of my seven steps for building a strong, profitable partnership with top-producing Realtors.