Favorite US home might be less 'Leave It to Beaver' than it was

Ally Home survey shows shifting tastes of homebuyers

Favorite US home might be less 'Leave It to Beaver' than it was

The kind of three-bedroom house with a white picket fence featured in the TV classic ‘Leave It to Beaver’ may be less appealing to modern homebuyers.

That’s according to a new survey of more than 2,000 US adults conducted by mortgage lender Ally Home which asked about the importance of a neighborhood ‘vibe’.

Although ‘location, location, location’ may be important, how a neighborhood feels is too – 88% said so with 49% considering it very important.

For 80% of respondents the neighborhood has to fit their personality and 82% would consider moving from an area that didn’t. Almost three quarters would consider a smaller home or pay more to live in their perfect neighborhood.

Which TV neighborhoods are in demand?
More than one-third of Americans (36%) want that "Quiet and Quaint" life similar to the neighborhood depicted in the popular TV show "This Is Us": one with curb appeal, lots of friendly people, and less of a concern to lock the doors.

Nearly three in 10 (28%) survey respondents identifying with more of a "Modern Millennials" vibe: they prefer a neighborhood where they can walk to everything, with reasonably priced bars, restaurants, and coffee shops nearby.

Ample outdoor space is important to one-quarter of Americans (25%) who value being close to organic farms, farmers' markets and hiking trails, while 21% prefer a "Family Centric" neighborhood where families live in close proximity to one another and are close to schools and playgrounds.