Sales Boomerang specializes in missed opportunities

Alex Kutsishin of Sales Boomerang explains why originators should pay attention to the missed borrowers in their database who could benefit from a better loan

Sales Boomerang is the industry leader when it comes to automated borrower intelligence. Their goal is to make sure that there aren’t any borrowers in a database who could benefit from a better loan—and that there aren’t any mortgage originators missing the opportunity afforded by those borrowers.

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