Are you building your mortgage origination masterpiece?

by New American Funding22 Oct 2018

Legendary basketball coach John Wooden said, “Make today your masterpiece,” believing the longer you put off the actions and activities that you know are good for you, the longer you delay your success.

Seizing the day or having a bias for action is an essential quality of every great Loan Originator. Therefore, ask yourself, “What action or activity could you take right now to start building your masterpiece?

If you’re not quite sure or don’t know where to reach first, allow us a suggestion. Try New American Funding’s GoGo app suite, which comprises GoGo LO, GoGo Partner and GoGo Home

The best part is, you don’t have to master every app at once. You can start with one app, then move to the next when you’re ready. You don’t have to be great to start, but you have to start to be great, right!

So, let’s get right to it, and describe how the utility of each app can transform your today and tomorrow.

GoGo LO
GoGo LO is your office away from the office.  In other words, whatever business you thought would have to wait until you got back to the office, can be performed wherever you happen to be – perhaps, the nearest Starbucks or up in the stands watching your child’s soccer game. Manage your pipeline, pre-qualify clients, pull credit, sign 1003s, touch all your key contacts and perform a vast array of other vital tasks and functions to keep your business humming, all from your smart phone.  

But wait, there’s more. GoGo LO also comes with Agent Intelligence, which gives you invaluable information on all the top Real Estate Agents in your market, so you know exactly whom to recruit onto your team. You can filter the data dozens of ways, viewing production numbers from highest to lowest, by unit volume, dollar volume, individual deal size, buy- or sell-side transactions, etc. It also shows you the lenders these top agents are working with, so you always know what your competition is up to.   

GoGo Partner
While Agent Intelligence helps Loan Originators identify top Real Estate Agent Partners, GoGo Partner helps you strengthen and add more value to those relationships. Let these top agents know that once they start working with you, they’ll be able to track the progress of their clients’ loans as easily and conveniently as you can. They can also set action reminders for every key loan stage and pull up all the key contacts responsible for successfully moving the transaction from that first pre-qual letter through funding.

GoGo Partner also becomes their personal cobranding conduit. For instance, they can use GoGo Partner’s electronic sign-in feature at their open houses to capture all their attending guests. This list gets automatically uploaded to their growing list of prospects that two of you can leverage for countless cobranding opportunities. For Real Estate Agents who struggle with maintaining a consistent marketing campaign, GoGo Partner’s cobranding capabilities are a powerful reason for them to align their business with you and New American Funding.

GoGo Home
GoGo Home is the exclusive and robust search tool New American Funding designed for home shoppers. With it, they can shop the MLS 24/7 for home listings that get refreshed every 15 minutes. But here is the really cool feature: Every time, a home shopper pulls up a listing, it includes only the contact information of you and your Real Estate Agent partner. Whether they pull up 10 houses or a hundred, your contact information will be there!

Learning a new way of doing business doesn’t have to be an all-or-nothing proposition. Just dive in, then go at your own pace. You don’t have to master or get everything right on your first try, or as a famous banker once said, “It doesn’t matter if you don’t always hit the bull’s eye; the other rings in the target score points, too.”

That’s why New American Funding’s GoGo team operates seven days a week, ready to take your calls and help you whenever you need us – signing up a Real Estate Agent partner, onboarding a client to GoGo Home, or getting a 1003 signed.   

Call us. Make today your masterpiece by adding GoGo apps!

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