Showing traffic reveals surprisingly strong demand

The West rebounded from an 18-month decline

Showing traffic reveals surprisingly strong demand

Home showing traffic increased again in September following a strong August, posting the most significant national increase since April 2018.

The 4.6% year-on-year increase in the Showing Index from ShowingTime was surprising given the fall season is traditionally slow.

Buyer interest was driven by the West region, which led the four major regions with a year-over-year gain of 8.9%, rebounding from 18 consecutive months of declines. This was followed by the South (6.4%) with its largest improvement since April 2018; the Northeast (5.6%); and the Midwest which posted a more modest 0.8% year-on-year growth.    

“September’s activity continued where August’s left off as the beginning of the fall season has gotten off to a slightly busier start compared to last year,” said ShowingTime Chief Analytics Officer Daniil Cherkasskiy. “Although the year-over-year boost for September seems high in the South Region, this can be largely attributed to tropical storm Florence’s presence in the area in September of last year. The Northeast and West regions continue to show higher levels of activity compared to last year, even in the face of the expected seasonal slowdown.”

The ShowingTime Showing Index tracks the average number of number of appointments received during the month using data from active listings that use ShowingTime products and services.