Homebuyers want transparency, and authenticity is now a business essential
Faced with high debt and low affordability, Gen Z buyers in search of more than listings
Nicholas Framarini says brokers are winning trust through consistency, clarity, and conversations that don’t end after closing
Despite top-tier benefits and built-in protections, VA loans remain misunderstood by lenders and underutilized by borrowers.
Florida-based broker Nancy Aguirre shares how tech, trust, and teamwork keep her business thriving
David Kakish says vague pre-approvals and misleading fee sheets are costing brokers deals – and trust
Pride Lending's Andrew Dort says the industry must reflect the borrowers it serves to drive real change
Association president-elect explains how brokers can lead with expertise in a challenging housing market
CTO Russell Petty says brokers who can't compete on data and consistency will be replaced
Rhude pairs lived experience with sharp strategy to serve overlooked homebuyers