Mortgage 'veteran' joins LiveMore

He will work on building the company's sales and wider market strategy

Mortgage 'veteran' joins LiveMore

Later life lender LiveMore Capital has announced the addition of David Finlay (pictured) to its senior executive team.

Finlay, who is now considered a mortgage ‘veteran’ with decades of experience within the industry, will also serve as the lender’s executive consultant after being brought in on a six-month contract to help with its growth plans.

Finlay was previously managing director of the intermediary channel at Barclays and distribution director at Northview Group, which includes Kensington Mortgages. He has spent the past five years as a consultant working for a number of specialist lenders and distributors.

Commenting on his addition to the team, Finlay said LiveMore’s unique proposition, that creates a new mortgage space for a massively underserved group, is what intrigued him most about the specialist lender.

Read more: LiveMore returns to mortgage lending.

“There are many older people who are asset rich but cash poor and want to finance looming life events,” he pointed out. “This could be anything from being ‘Bank of Mum and Dad’ to travelling or just needing more money for a comfortable living. But who serves them?

“LiveMore has seen a niche in the mortgage market, and it’s great to be working with such a dynamic, entrepreneurial and enthusiastic team of people.”

At LiveMore, Finlay will work closely with Phil Quinn, head of intermediary sales, to build on the company’s sales strategy. He will also work with the executive team on wider market strategy.

Leon Diamond, chief executive at LiveMore Capital, remarked that Finlay would be instrumental in helping them achieve their ambitious growth plans.

“David brings with him over 30 years of mortgage experience and a wealth of knowledge of the intermediary market that our staff can tap into,” Diamond said. “LiveMore has big plans going forward and David’s input will be invaluable.”