More homebuyers willing to purchase online

by Ryan Smith01 Apr 2016
Homebuyers are becoming more and more comfortable with completing much of the transaction online, according to a new survey.

“Consumers are heading into the spring home buying season with a positive outlook, according to our findings,” said Steve Udelson, president of real estate company Owners.com. “Home buyers also indicate a willingness to go online and handle more elements of the real estate process themselves in order to save time and money – a trend we expect to continue this year and beyond.”

According to the Owners.com survey, 73% of prospective homebuyers would use websites to search for properties. More than half would book home tours online, while 43% would consider online financing products. Most consumers still aren’t keen on doing the whole transaction on the web, but 27% of survey respondents said they would make a purchase offer online.

The survey also indicated that consumers were gaining confidence in the economy, and were confident about their own understanding of the homebuying process. Eighty percent of survey respondents were confident that the buying environment in 2016 would be as good as or better than it was five years ago. And 69% of respondents graded themselves at an “A” or “B” when it came to their understanding of the homebuying process.

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