Publishing long-form content on LinkedIn can help get a conversation going – and generate leads
When calling prospects, many originators stick to a traditional “time of day” approach – calling at certain “optimal times” when they think borrowers are more likely to answer. But is that really the best strategy?
New 24-hour consumer complaint hotlines popping-up in major metro areas could increase the CFPB's leads for investigations
Mortgage originator Michael Mann brought his business back from the brink. What did he do to turn a failing brokerage around and settle $5m in one month?
A $78bn servicing sale will result in 1,000 jobs getting the axe, it has been claimed
Electronic recording is increasing taking hold as a way to streamline the lending process and free up resources for servicing
What is a positioner? A positioner is a mortgage professional who builds a brand and reputation such that prospects come to them.
Online marketing is crucial for originators, but if done incorrectly they can be written off as "sleazy salespeople"