Pivotal Growth acquires Morrison Ward Associates

Deal is its 12th as it aims to expand its mortgage and protection broker services

Pivotal Growth acquires Morrison Ward Associates

Pivotal Growth has acquired London-based mortgage and protection broker Morrison Ward Associates.  

Founded in 2006 by chief executive John Morrison, Morrison Ward Associates targets a mid-to-high net worth customer base and has earned several accolades within the PRIMIS Mortgage Network. Morrison has received the Top Overall Advisor award for 12 consecutive years.

Pivotal Growth is a joint venture between LSL Property Services and Pollen Street Capital, an independent alternative investment management company who focuses on financial and business services. Launched in April 2021, it aims to invest in growing profitable mortgage and protection brokerages and to help them build long-term sustainable value. The acquisition of Morrison Ward Associates is Pivotal Growth’s 12th. It follows the acquisition of the John Charcol Group in April and the purchase of Select Mortgage & Financial Solutions and Select Brokers earlier this year.

“MWA is delighted to join Pivotal Growth and very much look forward to working alongside other companies in the group; sharing ideas and practices to achieve growth, profitability, and diversity,” said John Morrison, chief executive of Morrison Ward Associates. “I am certain that the next few years will be incredibly exciting for everyone involved and expect we’ll have more good news to celebrate in the future.”

Simon Embley (pictured), chief executive of Pivotal Growth, welcomed Morrison Ward Associates to the Pivotal Group.

“MWA is a highly regarded mortgage and protection broker whose investment philosophy and strategic goals perfectly align with Pivotal’s,” Embley said. “John Morrison also brings a wealth of experience to the wider Pivotal Group, and so we are particularly looking forward to using his skills and expertise to enhance its capabilities.”

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