LiveMore bolsters sales team with new hires

It hires two new BDMs and a telephone support manager

LiveMore bolsters sales team with new hires

Later life lender LiveMore has further boosted its sales team with the appointment of two new business development managers and a telephone support manager.

Cavina Harrison (pictured left), who has more than 30 years of experience in the financial services industry, has been named the new business development manager (BDM) for Wales and the South West.

She has been a bank manager and development coach, mortgage and protection adviser, and regional development manager for specialist lenders. She also ran her own property management business.

“I believe there has definitely been a gap in the mortgage market for borrowers aged 50 to 90-plus and limited options for them to fulfil their requirements, especially as we are a population with an increasing life expectancy,” Harrison said.

“I feel passionate about what LiveMore has to offer borrowers, and I can't wait to share this passion with intermediaries in Wales and the South West.”

Meanwhile, Simon Parish (centre in picture) has been appointed to the role of business development manager covering London, with South East London, plus Essex and Kent.

He has worked in financial services and the mortgage industry for 18 years, primarily as a mortgage broker and BDM with lenders and associated ancillary product providers. 

“I am thrilled to be joining LiveMore in the early stages to help it grow into a recognised brand that intermediaries will want to place their cases with,” Parish commented. “I’m fully aware that the later life lending arena is an expanding market and truly believe that with the products LiveMore offers, I will be able to help intermediaries help their clients find a solution to their borrowing needs.”

Lastly, joining Livemore as telephone business development manager is Daksha Ladwa (right in picture), who brings a wealth of experience having been in the mortgage industry for 30 years.

She has worked for a range of lenders including Santander, Metro Bank, Vida Homeloans, and MFS in both B2B and B2C sales, relationship management, and engaging stakeholders at all levels.

“I am excited to join a company with a great proposition and can see a niche for this type of business in this underserved sector,” Daksha said. “I’m looking forward to working with a great team and sharing my knowledge and experience.

“I am keen to learn more about LiveMore’s proposition, at the same time working with intermediaries and educating them on why they should use us.”

Want to be regularly updated with mortgage news and features? Get exclusive interviews, breaking news, and industry events in your inbox – subscribe to our FREE daily newsletter. You can also follow us on Facebook, Twitter, and LinkedIn.