The Mortgage Store

Office address: Fountain Court, 2 Victoria Square, Victoria Street, St. Albans, Hertfordshire AL1 3TF 
Website: www.the-mortgagestore.co.uk 
Year established: 2001 
Company type: financial services 
Employees: 70+ 
Expertise: new build mortgages, remortgages, buy to let mortgages, first time buyer mortgages, contractor mortgages, teacher mortgages, armed forces mortgages, NHS mortgages, life insurance, building and contents insurance, critical illness insurance, income protection, equity release 
Parent company: N/A 
Key people: Mark Deane (director and owner), Jon Deane (director), James Kinns (director), Warren Morris (associate partner), Jo Bavister (support team leader), Gary Clarke (new build account manager), Sarah Deane (human resources) 
Financing status: N/A 

The Mortgage Store is a mortgage broker from Hertfordshire, dedicated to providing tailored mortgage advice and insurance options to its clients. Established with a focus on customer-centric service, the company employs over 70 staff members and collaborates with more than 20 associate partners. The firm has offices in St. Albans and Milton Keynes. 

History of The Mortgage Store 

The Mortgage Store was founded in 2003 by Mark Deane. After years of operational development, they have earned many accolades and company milestones. They held an office relaunch in Milton Keynes in 2018, highlighting a successful networking event, family-friendly refurbishments, and the introduction of Skype appointments.  

The Mortgage Store has engaged in local community activities like sponsoring the U10 Flacons football team in 2019. The company was involved in the Help to Buy scheme in 2020, providing relief to new home buyers who were affected by Covid-19 related delays. The firm expanded its services in 2021 by launching a franchise program to grow its network of mortgage advisers across the UK. 

Products and Services of The Mortgage Store 

The Mortgage Store provides a comprehensive range of mortgage products and services tailored to meet the diverse needs of their clients. Key offerings include: 

  • remortgage: tailored options for clients looking to switch their mortgage to better rates or terms 

  • buy to let: comprehensive solutions for investors looking to purchase rental properties 

  • home mover: support for existing homeowners looking to buy a new home, ensuring a smooth transition 

  • first time buyer: specialised services to guide first-time buyers through the complexities of securing their first mortgage 

  • new build mortgages: financing options tailored specifically for newly constructed homes 

  • further advance: solutions for clients needing additional funds secured against their existing property 

  • specialist mortgages: customised mortgage products for clients with unique financial situations or needs 

Culture at The Mortgage Store 

The Mortgage Store is deeply committed to giving back to the community, recognising the importance of corporate social responsibility. The company engages in various charitable activities, emphasising its role in supporting societal development. Specific initiatives and sponsorships include: 

  • KidsOut - Beds Bucks & Herts 

  • Milton Keynes Hospital Charity 

  • TMS Wolverton 5 Mile Road Race 

  • Sandbach Harriers U10’s 

  • U10 Flacons football team 

  • Seashell Trust 

The Mortgage Store dedicates itself to having top-notch offerings, resulting from years of investing in systems, processes, and staff development. They are dedicated to sharing business rewards and adhering to ethical franchising principles. Key aspects of their culture include: 

  • customer service: building lasting relationships through impactful client interactions 

  • quality: surpassing client and network expectations by delivering outstanding service and value 

  • teamwork: emphasising collaboration to meet the needs of clients and the network 

  • our people: respecting employees, encouraging growth, and rewarding performance 

About The Mortgage Store Director Mark Deane and Key People 

Mark Deane has served as The Mortgage Store's director and owner since 2003. Deane is also a director at Evolve Law and was an area development manager at MGM Assurance. He has extensive expertise in income protection, residential mortgages, small business, and inheritance tax planning, among others. 

Key people assisting Deane in leading the company include: 

  • Jon Deane, as director, oversees strategic operations and business development  

  • James Kinns, also a director, manages financial planning and corporate governance  

  • Warren Morris, associate partner, specialises in client relations and bespoke mortgage solutions 

  • Jo Bavister, serving as support team leader, leads the customer support team to ensure high service standards  

  • Gary Clarke, new build account manager, focuses on managing and expanding new build mortgage accounts  

  • Sarah Deane, as human resources, handles recruitment employee welfare and HR policies 

The Future at The Mortgage Store 

The Mortgage Store’s strategy includes expanding their franchise program, which aims to increase their presence and offer more personalised services to a broader client base. This initiative is expected to enhance their market reach and solidify their position as a leading mortgage broker. 

Additionally, The Mortgage Store plans to integrate advanced technology to streamline operations and improve customer experiences. This technological advancement will enable more efficient processes and better client interactions, ensuring the company remains competitive. 

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