Towergate launch affiliate network

The platform allows affiliates to send traffic to the various Towergate businesses including Insurance4Carhire, Your Insurance and AssureUK in return for payment of commission on business underwritten.

The platform allows affiliates to view their activity in real time, something that up and until now has not been available across multiple Towergate businesses.

Simon Vella, Towergate eInsurance director said “The single platform offered by Towergateaffiliates.com allows us to attract affiliates to a range of offers and simply bolt on new offers as they become web enabled. The system allows us to track in a single place, all the affiliate activity carried out on behalf.

“It also allows us to strictly control creative and the way in which we are promoted which is vital to make sure our programme works within the compliance framework.”

Currently the programme is offering four insurance products that affiliates can earn commission on, with many more specialist insurance products available soon:

• Business insurance via Your Insurance Group

• SME and niche business insurance via Assure UK

• Car hire excess insurance via Insurance4carhire.com

• Excess Protection via Insure4 Excess