Tenet aims to shake up network market with Lime

Lifetime Insurance Mortgage Experts (LIME) is an extension of Tenet’s existing Independent Mortgage Adviser (IMA) network, which aims to support advisers in the non-investment market including general insurance advice and a package of mortgage services.

Norwich Union and Friends Provident have stakes in the Tenet Group, which includes IFA networks M&E and Interdependence, and IFA Professional, a support service for directly regulated IFAs.

LIME plans to capitalise on IMA’s resources, launched in July 2000 and provide advisers with a range of new services including professional indemnity insurance (PII) support, life assurance and general insurance panels, mortgage and general insurance sourcing software, marketing and business development support and FSA application assistance.

“There are currently about 30,000 mortgage and insurance advisers working in a market that is about to be hit with major regulatory changes,” said Geoffrey Clarkeson, head of regulation at Tenet. “Our experience of the IFA market has shown the far-reaching impact that the introduction of regulation can have and we believe LIME will give mortgage and insurance advisers the support and guidance they will need to survive in the new more challenging marketplace.”