Phil Spencer joins Zoopla as brand ambassador

Spencer is best known for co-presenting the Channel 4 property shows Location Location Location and Relocation Relocation for over 10 years. He also presents Secret Agent on Channel 4 on daytime and peak.

Alex Chesterman, founder and CEO of Zoopla Property Group, said: "We are delighted to be welcoming Phil to our family as a brand ambassador. His years of experience in the property market along with his well-known and admired personality make him a great fit for Zoopla.co.uk. We are looking forward to working closely with Phil to further cement Zoopla.co.uk as a household name.”

Spencer said: “Zoopla.co.uk has been leading the way in providing smarter property search over the last few years. I have a lot of respect for what the team has accomplished so far and the mission they are on to provide consumers with as much information as possible to help them make better-informed property decisions. I’m excited to be joining the Zoopla team and getting stuck in to the various initiatives we have planned.”

Under the terms of the arrangement, which is exclusive in respect of property websites, Spencer will be working closely with the Zoopla Property Group marketing team on a variety of consumer-facing initiatives covering social media, advice forums and competitions as well as making appearances and speaking at a number of Zoopla Property Group hosted industry events.

Hel has already been involved for the past few months in a limited capacity with the Zoopla.co.uk brand as the lead voiceover for its current TV adverts.