Craddock will take up his position from 1 June and will be responsible for all aspects of the group’s operating functions with all subsidiary firm principals reporting directly to him.
His main responsibility will be to help group firms grow and develop their business.
Craddock’s appointment is the first new position to be created on the main board of Perspective since the business was established in April 2008.
Damian Keeling, managing director of Perspective, said: “ To add someone with Peter’s extensive IFA experience to Perspective Financial Group and our board as group operations director is a major coup for the business and it signals our ongoing commitment to helping our group firms grow and develop.
“From a group point of view Peter’s appointment reflects the fact that Perspective is now a substantial financial services group and not just a consolidator of IFA firms. Our expectations for the future are that we will be focusing as much on helping our existing firms develop as much as we are still actively looking to acquire strong and successful IFA businesses.
“We have added extensively in terms of personnel both at a head office and regional level and this will continue as we improve and expand our proposition and offering to both existing and new IFA firms.”
