New mortgage adviser launches with ambition to capture substantial percentage of UK broking market

Clear Cut has set up to offer UK home-buyers and home-owners a telephone-based advice and broking service, from its base in Cheltenham.

The company is funded and founded by former Winterthur director, Robin Tinsley, who is chief executive of the new business and former St. James’s Place Capital founder and director, John Newman, who is Chairman. All equity in Clear Cut Mortgages is owned by the management team.

The management has recruited a team of CeMAP qualified advisers to its contact centre operation. In addition, Zurich Advice Network has been signed up as a commercial partner to offer face-to-face advice at customers’ homes, if it is requested. Paymentshield is offering customers home buildings and contents insurance and MPPI as required.

The management team expects to see much of its business come from the burgeoning UK re-mortgaging market. In 2002, according to CML data, re-mortgaging accounted for 43% (£94.3 billion) of total secured lending.

Robin Tinsley, Chief Executive of Clear Cut Mortgages said:

“Our ambition is to take a substantial chunk of the UK mortgage broking market. With even the largest players accounting for a very small percentage of the overall market apiece, there is a clear opportunity to launch a nationwide brand that capitalises on the fragmentation.

“We aim to offer the most consumer-friendly service in the market, putting customers first and ensuring that their needs are being met at every stage. Offering an independent, no-fees, hassle-free approach is an attractive proposition for the customer. Our commitment to offer those customers any product on the market, coupled with seven-days-a-week service, gives us an almost unique position.”