Mortgage Times confirms lead generation package

The deal, in partnership with PAA Leads, offers up to half price leads on the day of attendance. Paaleads.com has committed to prioritising its lead flow to Mortgage Times during the promotion, ensuring the reliability of leads throughout the Business Development Forums. The offer applies for the day of the event and the following 7 days, subject to receipt of a completed Direct Debit.

The Mortgage Times Group’s new-style Forums this year are offering a dynamic marketing focus, with particular concentration on building a brand by advertising coupled with lead generation, and financial promotions and compliance issues that need to be addressed with regulation. Cross sale opportunities and the latest software developments are also be examined in detail, and the fundamentals of direct mail and customer retention will be detailed to visiting brokers. Trigold training is available at each Forum, and insight into compliance database management, and the many benefits of system integration within the intermediary market.

Payam Azadi, head of marketing at The Mortgage Times Group, commented: “These forums offer a radical change from our previous Roadshow offerings to brokers. We feel that more than ever our events will offer brokers real value to their proposition and the opportunity to grow their business with the latest marketing techniques, industry technology and expert advice.

The half price lead offer is another huge incentive for intermediaries to come to our upcoming events, which we are sure will be of great benefit to their offering.”

BDF Dates for the first half of 2007

Date Location Date Location

Tues 27/02/2007 Brentwood Wed 18/04/2007 Bristol

Tues 13/03/2007 Central London Tues 05/06/2007 East London

Wed 21/03/2007 Manchester Wed 06/06/2007 Milton Keynes

Thurs 22/03/2007 Liverpool Tues 12/06/2007 Reading

Tues 28/03/2007 Leeds Tues 19/06/2007 South London

Wed 29/03/2007 Newcastle Thurs 21/06/2007 Kent /Maidstone

Tues 17/04/2007 Birmingham Tues 26/06/2007 Southampton