LV= distributes through Openwork

Robin Willison, director of protection sales at LV= said: “Our acceptance onto the Openwork protection proposition further cements our position as a market leading protection provider and our commitment to the intermediary market. With the impact of the recession still biting, our market leading cover is more relevant than ever. Not only does our Mortgage & Lifestyle Protection offer customers real long term protection, it is also backed up by great service and a proven sales tool-kit , which will be available to Openwork advisers.”

LV= Mortgage & Lifestyle Protection boasts two five-star ratings from Defaqto, meaning it is rated as one of the very best compared to other MPPI and IP products available in the market. The LV= product has also recently won the Innovation Award at the prestigious Investment Life & Pensions Moneyfacts awards 2009.