Hope Capital appoints new head of sales

She has more than 15 years of experience

Hope Capital appoints new head of sales

Specialist short-term lender Hope Capital has announced the promotion of Kim Parker (pictured) to the position of head of sales.

Parker, who has more than 15 years of experience, joined the company in 2022 as an internal business development executive and was later promoted to sales team manager in 2023.

“Kim has played a crucial role in delivering our growth strategy since joining the business in 2022,” said Jonathan Sealey, chief executive at Hope Capital. “This promotion is thoroughly deserved and is in recognition of her leadership through the way she has transformed the sales team to ensure we are continuing to hit milestones on a regular basis.”

Kate Cowan, chief financial officer at Hope Capital, also commended Parker, emphasising the company’s commitment to internal career progression.

“Kim is a true definition of what can be achieved with hard work, commitment, and drive,” Cowan said. “We’re very proud of her and look forward to seeing what Kim will bring to this new role.”

Last month, Hope Capital also made a series of key promotions within its team.

Commenting on her appointment, Parker said she was delighted to have received the recognition.

“As we continue our track record of consistent growth, I’m looking forward to working with Jonathan, Kate, and the senior management team to help implement a number of exciting changes we have in the pipeline, which will no doubt accelerate our expansion across the market.”

The lender recently announced a major reduction in rates for its residential offerings, which led to a surge in enquiries and applications, signalling strong market interest. The company said it would announce further developments in its team and services to support the growing demand.

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