Home of Choice appoints Bright Grey

Gerry O’Brien, Sales Director of Home of Choice said:

“I’m delighted that we’ve been able to add Bright Grey to our multi-tie panel. Our brokers like their refreshing approach to this marketplace. When we started Home of Choice almost a year ago we had hoped to have Bright Grey on our panel. At the time their online processes were incompatible with ours but, happily, this has been resolved and our brokers now have a stellar cast of protection specialists.

“Home of Choice and Bright Grey have much in common. We are both new businesses built by experienced industry experts with an absolute ‘can-do’ attitude. Together, we offer excellent products with excellent commission rates and seamless technology. We will work closely with Bright Grey to assist them in making our brokers fully aware of the products and commission structures available.

“We especially liked the “Helping Hand” concept, which provides all Bright Grey plan owners with a range of helplines and the added value support of a qualified nurse who will provide practical help and guidance should clients make a claim.”

Andy Peters, Distribution Director of Bright Grey commented: “This is our first multi-tied panel and we are delighted to take this first step with Home of Choice. We are confident that we will achieve a good stream of business from the network working together.”

Bright Grey’s National Partnership Director, Malcolm Foster, added: “The launch of our new extranet earlier this year has helped us to establish this partnership and there are a number of synergies between the two businesses we will be able to develop. We firmly believe in the importance of advice in the protection market and Home of Choice has proved that protection advice is a very important part of their mortgage sale.”