Gen H becomes intermediary-only lender

It also announces strategic restructure and key hires

Gen H becomes intermediary-only lender

Fintech mortgage lender Gen H has announced that it has reorganised itself as an intermediary-only lender, as well as the restructuring of certain teams.

Gen H, which now works with over 16,000 brokers, made some changes to the teams across the business, to focus its efforts on delivering end-to-end service alongside Gen H Legal.

Gen H has welcomed Karen Appleton as the new head of lending and Claire Pratt as head of financial crime risk, among other strategic hires.

The company has also raised additional funds from both new and existing equity investors, including Legal & General. This capital boost complements its ongoing forward-flow funding agreement with Nottingham Building Society, initiated in late 2022.

Following a record-breaking start to the year in terms of application volumes, Gen H reported a surge in demand for its products, especially the income booster option. It also recently launched a redesigned product switching feature to aid its broker partners.

“Making homeownership accessible to all has never been a solo endeavour for us; we rely on the talent and commitment of our intermediary panel to help us help aspiring homeowners,” said Will Rice, chief executive at Gen H. “The team and I are looking forward to a year focused on strengthening our relationships with our broker partners, delivering innovative new products to market, and working together to build the fairer housing market that we all deserve.”

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