Ivan Grisedale will report directly to the sales director and will raise awareness of the recently launched Microsoft-based ClientCore CRM solution as well as the mortgage sourcing system.
Ian Merriman, sales director for CDS Group, said: “We are very pleased to welcome Ivan to the CDS team. He has a strong technology background and a wealth of industry experience in a number of advisory and sales roles in the mortgage and general insurance sector.”
Merriman added that Grisedale’s experience meant he was well placed to know what technology mortgage brokers genuinely needed and could help CDS promote the benefits of its sourcing and CRM solutions.
Grisedale said: “It’s an exciting time to join CDS as I believe that TheCore mortgage sourcing system is streets ahead of existing solutions in the market. As a former broker I know the frustrations that come from having slow or incorrect product results or being constrained by the inflexibility of a sourcing system.”
He added: “That’s not the case with TheCore and I can’t wait to show intermediaries just how good a modern system can be.”
