Advertorial: Promote yourself through the World Wide Web

As more and more intermediaries have become interested in the potential business that these important niche areas can provide as services to offer clients, so the requests have grown asking for help and advice to market these services proactively.

Loanoptions.co.uk already provides The Marketing Toolbox, which contains a powerful set of tools including choices of compliant marketing material and ideas to promote loans to existing client bases as well as how to attract new prospects.

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But with the rise of the internet as a shopfront for business, it is no surprise that the businesses which are succeeding in the new world are using websites to promote themselves more effectively to a wider audience.

Therefore with the marketing of financial services, moving more and more onto the internet, Loanoptions.co.uk considered it vital to be able to offer intermediaries a free white label website which offers a ready made shop window to market these specialist products to the widest possible audience as well as online tools to generate enquiries.

The website, which costs nothing to the intermediary, provides an online presence to promote secured loans, commercial mortgages and bridging finance. It can be either added to your existing site as a bolt-on, allowing the intermediary to offer additional services online, or if he doesn’t have a website, Loanoptions.co.uk can arrange a new site on his behalf. All he has to do is:-

1. Choose from 4 great website designs

2. Loanoptions.co.uk will personalise with own company logo and details.

3. The intermediary decides which services he is going to promote online (in addition to the service offered by Loanoptions.co.uk)

4. Let Loanoptions.co.uk do the rest.

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According to Andy Moody, Managing Director of Loanoptions.co.uk, websites are now the most effective means of advertising as well as offering instant connectivity to online applications and agreements in principle. “Intermediaries are missing an important trick if they are not actively pursuing new customers by having their own website. It is the most efficient way of providing a shop window for an intermediary’s services and Loanoptions.co.uk has put its experience at the disposal of any intermediary who wants to develop an active sales presence in the secured loan and commercial finance market. Our websites are guaranteed to be compliant as well as not costing the intermediary a penny to create or maintain.”

He added “A prospective client can go on to the website, and with no input by the intermediary, fill in the online AIP form, which will automatically go to Loanoptions.co.uk. With our Rapid Referral Service, the intermediary is instantly notified of the new prospect and then has the opportunity to handle the client himself or let us deal with the whole transaction. This has got to be the ultimate win win scenario for intermediaries in 2007.”