Established in November 2005, GHL Group was born from the merger of two well-respected companies, Genesis Home Loans based in East Midlands and Guaranteed HomeLoans based in Kent.
Almost a year on and GHL Group is now widely recognised as one of the country’s biggest mortgage networks with over 200 registered Appointed Representatives and over 60 Satellite Packagers. With this multi-channel approach to business, the group is also one of the UK’s premier mortgage distribution companies.
A strong emphasis is placed on ensuring that both the broker and their clients receive the highest quality of service possible, in a professional, personal and friendly manner. This has become something of a GHL Group mission statement and one that is reflected in the commitment and resources invested in providing the ongoing development of both their staff and the group website.
This year has witnessed the unveiling of a number of e-commerce facilities which include an online Decision In Principle (DIP), real time case tracking, document upload facility, Life and GI Insurance services as well as a ‘Lender Zone’ providing product and lender related information and documents.
The online DIP service allows brokers to send a general mortgage enquiry to the GHL Placements Team, or to apply for a specific decision from one of 15 lenders on the group’s packaged panel. A DIP response is provided within four hours, and details three of the most suitable options available. Once received by the broker, the website also provides the ability to convert this DIP into a full application online.
The future
The remainder of 2006 will see the GHL Group Network continue to focus on enhancing current working relationships, whilst at the same time, recruiting new Appointed Representatives, Directly Authorised brokers and Satellite Packagers.
Beyond 2006, the aim is simple. Continue to develop GHL Group into one of the foremost networks in the country.
