The episodes will discuss topics including the hidden opportunities for housebuilders, what buyers want in 2022, and how to step up customer satisfaction in three steps.
Zoopla and Yourkeys have launched a podcast series titled ‘Plot Twists’, which will look at key industry issues faced by housebuilders.
Zoopla and Yourkeys, as well as figures in the housebuilding industry, will discuss topics including the hidden opportunities for housebuilders, what buyers want in 2022, and how to step up customer satisfaction in three steps.
Each episode will also feature exclusive insights from Zoopla’s research and insight team.
The first episode, ‘Hidden Opportunities for Housebuilders’, will feature James Holmear, group sales director at Redrow, Alex Rose, director of new homes at Zoopla and Grainne Gilmore, head of research at Zoopla.
Other confirmed guests for the series include Riccardo Iannucci-Dawson, managing director of Yourkeys and Chris Jones, managing director at Space & Time.
Rose said: “With housing demand up 49% compared to the recent new year average, housebuilders are in a strong position to capitalise on heightened demand over the coming year.
"We’ll be discussing the opportunities this brings, and much more, during our 'Plot Twists' podcast series and we’re keen for others from the industry to join the conversation by using the hashtag #ZooplaPlotTwists on all main social channels.”
Holmear added: “Zoopla’s new ‘Plot Twists’ podcast is a great way for housebuilders to discuss the key opportunities and challenges we face in 2022 and beyond.
"We are really excited to take part in the first episode, discussing the issues of the day with Grainne and Alex such as the end of Help to Buy, as well as what we are doing at Redrow to access the key demographic of downsizers."