'I get satisfaction out of seeing a broker succeed and knowing I played a part in their journey'

In the latest edition of MPA’s long-running ‘BDM in the Spotlight’ series, Manraj Kler, senior business development manager at AMP Bank, discusses what makes his role rewarding, and what he believes every business development manager worth their salt should be providing.
This series is dedicated to casting a light on the BDMs and state managers that are making a true difference to brokers.
Name: Manraj Kler
Job title: Senior business development manager
Years in the industry: 10
Company: AMP Bank
Location: Sydney
What’s your favourite part of the job?
As a senior business development manager, I enjoy building relationships with brokers and helping them grow their businesses. Working through complex scenarios and getting the deal done. I get satisfaction out of seeing a broker succeed and knowing I played a part in their journey. Additionally, staying updated with industry trends and using that knowledge to provide valuable insights and support to my brokers.
What’s a goal that you aim to achieve in your role?
A key goal is to expand the network of successful brokers and increase the market share for AMP. I also aim to provide exceptional support and resources to my brokers, helping them navigate challenges and achieve their targets. I love to innovate processes that enhance the broker experience and improve efficiency.
What sets successful brokers apart?
Successful brokers often have strong interpersonal skills, allowing them to build trust and rapport with clients. They stay informed about industry trends and regulatory changes, enabling them to provide the best advice and solutions for their clients. Adaptability and a proactive approach to problem-solving can also distinguish them from others.
What should brokers expect from their state manager or BDM?
Brokers should expect consistent communication, timely updates on market trends, and access to resources that can help them succeed. A BDM should provide personalised support, understand the broker's unique challenges, and offer tailored solutions. They should also advocate for brokers within the organisation to ensure their needs are met.
Are there any industry-wide changes that you think would benefit brokers?
Initiatives that simplify compliance processes, improve access to data and technology, or enhance professional development opportunities could be highly beneficial. Changes that foster transparency and trust in the financial services industry would also support brokers in building stronger relationships with clients.
What do you provide to brokers that makes you valuable to them?
I offer strategic insights and guidance, helping brokers navigate complex situations. By leveraging my experience and knowledge of AMP's products and policy, I can provide tailored solutions that meet their clients' needs. My role in facilitating connections and providing ongoing support ensures brokers feel valued and empowered to achieve their goals.
Describe your ideal weekend:
Chilling with the family (married with three children), going to dinners or hanging out with friends over a beverage or two. I also like to tend to my veggie garden although lots to learn still.