Two offerings launched at inaugural asset finance summit
During its recent inaugural asset finance summit, Elevate, LMG Asset Finance introduced specialist business plans aimed at propelling asset finance businesses to new heights.
The plans comprise two offerings, Specialist and Specialist Plus, providing businesses access to LMG’s award-winning technology, including asset finance loan origination tools such as MyCRM and Nodifi. Both plans include dedicated marketing solutions, with Specialist Plus offering an expanded marketing program designed to boost growth and productivity.
LMG closing the gap
Tom Caesar (pictured above), LMG group executive for asset finance, said this move marks the beginning of a series of firsts for the aggregator. Caesar noted the historical disparity between residential and asset finance aggregation in terms of support, technology, and marketing and highlighted LMG’s commitment to bridging that gap.
“The evolution of aggregation for asset finance must go beyond providing lender accreditations and splitting VBI, to a full-service offering where we become a true business partner to our brokers,” he said. “We will not only provide brokers with the necessities to run their business; we will provide them with industry-leading tools that enable them to scale their business easier, with less stress, and more support than ever before.
“LMG’s promises of saving brokers’ time, keeping them safe, diversifying their revenue and growing their business is reflected in these new service plans – it’s an exciting time for the group.”
Positive reception
Caesar said LMG received outstanding feedback from business owners joining the group on the service plans.
“We’ve been quietly confident about what we’ve been building but to hear feedback from some of Australia’s largest brokerages about how there’s nothing like this in the market, is reassuring,” he said.
Supporting brokers
The new specialist business plans, now available, complement LMG’s residential and commercial offerings. The specialist asset finance tech, marketing, and support can be leveraged by diversified brokers alongside residential or commercial workflows.
Following the merger of Nodifi's asset finance capabilities with LMG in May 2022, the move aligns with their shared vision of becoming the go-to platform for diversified brokers.
Get the hottest and freshest mortgage news delivered right into your inbox. Subscribe now to our FREE daily newsletter.
