Adelaide Bank

Office address: The Bendigo Centre, 22-44 Bath Lane, Bendigo, VIC, Australia 3550 
Website: www.adelaidebank.com.au  
Year established: 1994 
Company type: banking 
Employees: 7,000 
Expertise: home loans, personal banking, insurance 
Parent company: Bendigo and Adelaide Bank Group  
CEO and key people: Marnie Baker, CEO and Managing Director 
Financing status: -    

Adelaide Bank is a key figure in Australia's mortgage industry. It has over a 100 years' experience in home loans, tracing its roots back to the Co-operative Building Society of South Australia. Today, it is part of Bendigo and Adelaide Bank, one of the biggest banks in Australia.    

History of Adelaide Bank 

Adelaide Bank originated from the Co-operative Building Society of South Australia, the nation's largest building society at the time. Adelaide Bank was officially established in 1994 and merged with Bendigo Bank in 2007 to form Bendigo and Adelaide Bank. This union marked a new chapter, positioning the bank as a top 100 ASX company with a substantial shareholder base.   

Products and Services of Adelaide Bank 

Adelaide Bank offers a variety of products and services, each tailored to meet the diverse needs of its customers:   

  • SmartSaver: a straightforward, low-rate home loan offering essential features 

  • SmartFix: combining the benefits of a 100% offset account with fixed repayment certainty 

  • SmartFit: a fully-featured loan with a competitive variable rate and a 100% offset account 

  • personal accounts: catering to individual banking needs with a focus on simplicity and efficiency 

  • term deposits: offers higher interest rates than savings accounts, with terms from 30 days to 5 years   

Culture at Adelaide Bank 

Adelaide Bank prides itself on ethical conduct and high standards in its business operations. The bank is committed to practices that reflect integrity and respect, fostering a culture that values stakeholder engagement and corporate responsibility. This culture is integral to Adelaide Bank's operations, influencing its approach to customer service, community involvement, and internal governance.   

About Adelaide Bank CEO and Managing Director Marnie Baker 

Marnie Baker has over 30 years of experience in the financial services industry. She has been with the Bendigo and Adelaide Bank Group since 1989, taking on leadership roles as chief customer officer, executive for corporate resources, chief information officer, and group treasurer. She was appointed Managing Director and CEO in 2018.  

Baker holds a Bachelor of Business degree from Latrobe University.   

The Future at Adelaide Bank 

The bank's commitment to its customers, community, and stakeholders, combined with its strategic direction and leadership, positions it well to navigate changes in the mortgage industry. Now and in the future, Adelaide Bank continues with its mission of helping Australians buy their own homes. 

 

AFG beefs up sales and support teams

It announces a number of promotions and new hires

Bendigo Bank expands reach with four new aggregator partnerships

More brokers gain access to the lender's products for the first time

Lenders hold rates steady despite inflation spike

But cash rate's short-term future remains uncertain, says expert

New CEO selected to take reins at Bendigo and Adelaide Bank

Richard Fennell will replace Marnie Baker in lead role

Treasurer approves ANZ plan to buy Suncorp Bank

Conditions include no branch closures and no job losses for three years

Bendigo and Adelaide Bank joins fight against financial abuse

It agrees to update its terms and conditions to prevent the misuse of its products and services for financial abuse

Bendigo Bank letting go of Adelaide Bank brand

New lending platform, broker growth all part of transformation plan

Nominations for Australian Mortgage Awards 2024 now open

Time to enter industry's most prestigious awards

Banks adjust variable rates amid mixed economic signals

Another major lender adjusts RBA cash rate forecast

MFAA, FBAA and CAFBA join forces for National Finance Brokers Day

Rare chance to hear leaders share views in panel discussion