The key to survival in the mortgage industry? Understand that ‘change is constant’

by Ryan Smith25 Oct 2016
Adam Kresch got his start in the mortgage industry in February of 2006 at Quicken Loans. “I was newly out of college and was looking for a challenging and rewarding career,” Kresch says. “A friend introduced me and I was hooked.”

Since 2014, Kresch has served as the chief operating officer of Atlantis Mortgage, a Michigan-based company that’s expanded into nine states since its founding in 2002. MPA recently chatted with Kresch about his thoughts on the industry, how he deals with the business’s growing regulatory challenges, and what he loves about mortgage origination.

MPA: What is it about the mortgage industry that you most enjoy? What keeps you coming back every day?
Adam Kresch: First of all, I love helping people. Every day and every client is different, and I really enjoy finding the best loan solution that fits each family’s unique needs.

MPA: How do you think the market is performing right now on the whole?
AK: The market is constantly changing. I try not to get caught up in how it is performing. Regardless, families need homes and need to refinance, and there are always products that are advantageous for them.

MPA: Is there any particular segment of the industry you have an affinity for?
AK: I work with a variety of clients and they are all important, but first time homebuyers are always fun because I get to educate them.

MPA: Is it a good time to be in the business?
AK: Yes! I rarely think there is a bad time, though.

MPA: How does one deal with the regulatory hurdles that have been put in place over the last few years?
AK: I have a great processing team that has made the transition seamless. Change is constant – and the only way to survive is to understand that.

MPA: What does the future hold for you? Is there anything unique happening with property in your market?
AK: The future is wide open. With all of the tools available right now, there are so many different ways to reach clients. I am currently focusing a lot of energy on social marketing, specifically Snapchat. I think that provides a unique communication avenue with potential clients.


  • by Miguel Dominguez | 10/25/2016 8:56:28 PM

    Thanks for sharing!

  • by Lorren | 10/27/2016 4:22:39 PM

    Hi, and i just want to share my experience with everyone. I have being hearing about this blank ATM card for a while and i never really paid any interest to it because of my doubts. Until one day i discovered a hacking guy called Leonard. he is really good at what he is doing. Back to the point, I inquired about The Blank ATM Card. If it works or even Exist. They told me Yes and that its a card programmed for random money withdraws without being noticed and can also be used for free online purchases of any kind. This was shocking and i still had my doubts. Then i gave it a try and asked for the card and agreed to their terms and conditions. Hoping and praying it was not a scam. One week later i received my card and tried with the closest ATM machine close to me, It worked like magic. I was able to withdraw up to $6,000. This was unbelievable and the happiest day of my life. So far i have being able to withdraw up to $78,000 without any stress of being caught. I don’t know why i am posting this here, i just felt this might help those of us in need of financial stability. blank ATM has really change my life. If you want to contact them, Here is the email address ( And I believe they will also Change your Life


Is TILA-RESPA a good or bad thing long term?