With the right intelligence, originators can know exactly when to follow up on a lead or past customer. And without it – they’re leaving literally millions of dollars on the table
One of the biggest challenges for mortgage professionals is keeping in contact with all their potential customers – but what if they had a personal assistant who never forgot, never made a mistake, and never let a customer fall through the cracks?
Legally you can't steer your clients anywhere -- but there are several things you can do to hold onto their business
Although electronic submissions mean less human contact with underwriters than in days past, an originator still needs to put the human into the equation
Next week may be rather quiet for trading volume, but has the makings for extreme volatility
Industry vet Brian Pair will join the eLEND/AFR team
Elite Women in Mortgage 2014: Jean Badciong Chief compliance officer, Inlanta Mortgage
Elite Women in Mortgage 2014: Suzanne Greene Loan originator, Village Mortgage