Marketing

  • Marketing to Millennials by MPA

    It’s a strategy many originators are currently grappling with – and one of growing importance given how much influence they have on the housing market – so here are some tips on reaching this large buying cohort

  • 6 secrets to effective virtual workforce management by Contributor

    Author of The 21st Century Workforce, Ruth MacKay explains how to run an effective virtual workforce

  • Reverse mortgages: How do you attract new borrowers? by Ryan Smith

    With 10,000 people a day turning 62, the market for reverse mortgages is always growing. But how does an originator reach out to the ever-growing population of eligible borrowers?

  • Far-Out Friday: Facebook for the mob by MPA

    Brokers are increasingly told they need to leverage social media for their business. If your business is organized crime, however, you might want to think twice

  • Online Origination: How KPI can give you clarity by MPA

    Measuring a few common pipeline events, Key Performance Indicators (KPI), will provide clarity on what is occurring with your marketing budget and what you can reasonably expect as a return on investment

Poll

Should CFPB have more supervision over credit agencies?