Marketing

  • Customer marketing on the rise in 2017 by Ryan Smith

    New research finds that businesses are taking marketing strategy more seriously than ever before — but there’s still plenty of room for improvement

  • AI and the future of the mortgage industry by Ryan Smith

    AI and machine learning — once the stuff of science fiction — are now becoming reality. How will this new technology change the mortgage industry — and how important is it for mortgage pros to get on board now?

  • Marketing to millennials: How to reach Gen Y by MPA

    Millennials can text with their eyes shut, multi-task all day long and somehow keep in touch with everyone they’ve ever met. But when it comes to buying a home, they’re woefully in the dark about their options. Here, industry experts give their advice on successfully marketing to millennials.

  • Send us your Halloween photos! by Ryan Smith

    Is anyone at your office getting into the spooky spirit? If so, snap a few pictures and send them our way!

  • How mortgage insurers can help you reach first-time home buyers by Rachel.Norvell

    The group is crucial to keeping the real estate cycle going, but they are also one of the groups having the toughest time in today’s tight-credit market

Poll

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