New research finds that businesses are taking marketing strategy more seriously than ever before — but there’s still plenty of room for improvement
AI and machine learning — once the stuff of science fiction — are now becoming reality. How will this new technology change the mortgage industry — and how important is it for mortgage pros to get on board now?
Business strategist Michael Harrison shares five tips for keeping your business at the cutting edge
Teach to take: It’s a mantra for high-flying brokers, writes Doren Aldana, offering a lesson in education-based marketing
The detractors of reverse mortgages are still out there, with lenders increasingly prepared to counter those arguments with facts about their loans and the growth in borrower interest
It’s a clear choice that all brokers will someday have to make. Have you made yours?
Everyone understands the growing importance of an online presence, but how does one actually translate this into sales?
Leads are crucial for business – but some mortgage professionals are needlessly letting them slip through their fingers, say industry veterans