Marketing news

  • How to insource social media engagement by MPA

    Some of the best ideas for social media engagement may come from within your own company, writes Heartland Luxury Homes' Adam Packard

  • Top secrets of superstar originators #3 by

    They practice education-based marketing. Education-based marketing is a process used to attract and land highly qualified clients by giving them what they want.

  • 5 Time Management Tips For Real Estate Investors by

    We are all busy with life. Family, school, kids, work, church and on top of that some of you are trying to get your real estate investing off the ground. A few years ago, I ran across some great time management tips just perfect for real estate investors.

  • Realtor® Marketing Secrets by Doren Aldana Secret #9: Help Your Realtors Market Their Listings by

    In last month's article, I gave you a step-by-step game plan for taking Realtors who don't know you from a hole in the wall, and turning them into highly committed, loyal, high-level referral partners. Once you have a new Realtor partner, your job isn't done -- it's just begun! In fact, if you really want to maximize the amount of buyer leads you generate from each one of your Realtor partners, you'll need a marketing system designed to generate more buyer leads for your Realtors. Why? Because each buyer lead you generate is also a new potential mortgage client for you! This is all about win-win marketing. With that in mind, here are the TOP SEVEN, most effective marketing tools I know of for generating more buyer leads for your Realtors' listings...

  • Natural, Organic & (almost) Free Ways To Increase Real Estate Values In Your Condominium & Homeowners Association by

    Per the Community Association Institute (CAI - the industry trade group) - at the end of 2012, there were 323,600 community associations, 25.9 million residential housing units and 63.4 million residents living in a community association (condo, HOA, co-op)

  • What to Know About Being #1: The key to a successful partnership with Craig Proctor & Eric Mitchell by

    Craig Proctor and Eric Mitchell have forged a synergistic relationship. In fact, their relationship is a mirror reflection of the business philosophy that has made them extremely successful. It is a relationship, partnership, and friendship – however you term it – which is at the heart of every successful sale. The foundation of such a relationship is not simply reciprocity in how they serve each other, but most importantly, how they provide tremendous value to their clients.

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