Erica LaCentra, Marketing manager, RCN Capital LLC
RCN Capital LLC
Since she joined RCN Capital in 2013, Erica LaCentra’s work as marketing manager has contributed to the rapid expansion of RCN’s customer base, which has elevated the company to a national brand. LaCentra handles the creation of the company’s traditional and digital media and manages paid search advertising, social media, and email marketing, as well as the coordination of trade-show sponsorships and event involvement.
Her efforts have been instrumental in RCN Capital receiving numerous awards, including the 2017 AREAA Boston Strategic Partners Award, the 2016 South Windsor Chamber of Commerce Expansion Award.
LaCentra also speaks at various industry events, where she has conducted classes on private lending, marketing, branding and communication trends in the industry.