Laura Nagel, Marketing manager, Primary Residential Mortgage
Primary Residential Mortgage
Throughout her career, Laura Nagel has proven that it’s not just loan originators who are integral to a mortgage business’s success. When she joined Primary Residential Mortgage [PRMI] in 2012, its Mid-Atlantic division did not have a marketing department. Under the guidance of the division president, Nagel created the division from scratch, and it has since evolved into an instrumental and successful team of four. Nagel’s team has helped PRMI stand out from the competition by placing great value on building relationships, driven by the mantra that “it’s always the thousands of little things done right that add up to the unassailable advantage.” Whether it’s planning an event, educating real estate partners or designing marketing materials, Nagel and her team consistently add small touches to differentiate themselves.