Luc Bernard, M3 Mortgage Group (Canada)

chairman and CEO

Luc Bernard, founder and CEO of the M3 Mortgage Group, is an entrepreneurial disruptor at heart. He has transformed M3's diversified family of brands into the undisputed #1 non-bank mortgage originator across Canada with 6,000-plus brokers and 44 billion in annual mortgage volumes. Bernard firmly believes that brokers remain the consumer's best ally when it comes to helping all Canadians achieve their ambitions around homeownership. He is passionate about leveraging innovation and technology to reimagine today’s fast paced financial services ecosystem. With financial services as the playground, Bernard believes brokers are the consumer’s best ally, teamwork is M3’s mantra, passion is the fuel for success, innovation and technology are the key differentiators to reimagining the financial services ecosystem. Also recognized in the 2019 Mortgage Global 100, Bernard was executive vice president of retail financial services and SME at Laurentian Bank for two decades before he joined M3. He also worked at Unindal as executive vice president of marketing and actuarial, from 1995 to 1999, and at AXA Insurances as director of marketing, from 1983 to 1994.