Dave Hershman has been the leading author and a top speaker for the industry for decades with six books authored and hundreds of articles published. His website is www.originationpro.com. If you have a reaction to this commentary or another question you would like answered in this column? Email Dave directly at dave@hershmangroup.com.
Knowing how your customers interact with your website can give you an edge
In heavily regulated industries, you need to make sure your social media policy stays as compliant as the rest of the company
Having a relationship with a compliant, efficient credit service provider is a must for every LO’s toolbox – but watch out for bad actors
Instead of begging potential referral partners for business, show an interest in their business
If you’re looking for referral partners, you need to stand out from the crowd
If you’re looking for a magic bullet to get into the purchase market, here’s the bad news: there isn’t one. But that doesn’t mean there aren’t opportunities to seize
Single-premium mortgage insurance allows your borrower to pay for MI in a lump sum, rather than monthly
The advantages and disadvantages of lender-paid mortgage insurance
Credit scores can change literally overnight. Just because your customer has a recent credit report, that doesn’t mean new information hasn’t been added in the interim
Sometimes it’s a comedy, sometimes it’s a tragedy. But how else is your credit report like a movie?