Marketing news

  • Realtor® Marketing Secrets by Doren Aldana Secret #9: Help Your Realtors Market Their Listings by

    In last month's article, I gave you a step-by-step game plan for taking Realtors who don't know you from a hole in the wall, and turning them into highly committed, loyal, high-level referral partners. Once you have a new Realtor partner, your job isn't done -- it's just begun! In fact, if you really want to maximize the amount of buyer leads you generate from each one of your Realtor partners, you'll need a marketing system designed to generate more buyer leads for your Realtors. Why? Because each buyer lead you generate is also a new potential mortgage client for you! This is all about win-win marketing. With that in mind, here are the TOP SEVEN, most effective marketing tools I know of for generating more buyer leads for your Realtors' listings...

  • Natural, Organic & (almost) Free Ways To Increase Real Estate Values In Your Condominium & Homeowners Association by

    Per the Community Association Institute (CAI - the industry trade group) - at the end of 2012, there were 323,600 community associations, 25.9 million residential housing units and 63.4 million residents living in a community association (condo, HOA, co-op)

  • What to Know About Being #1: The key to a successful partnership with Craig Proctor & Eric Mitchell by

    Craig Proctor and Eric Mitchell have forged a synergistic relationship. In fact, their relationship is a mirror reflection of the business philosophy that has made them extremely successful. It is a relationship, partnership, and friendship – however you term it – which is at the heart of every successful sale. The foundation of such a relationship is not simply reciprocity in how they serve each other, but most importantly, how they provide tremendous value to their clients.

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