Promoting HELOCs through social media platforms like Facebook, Instagram
and Twitter is quite possibly the easiest and quickest way to reach homeowners. To make your post stand out among the rest, you’ve got to grab readers’ attention quickly.
Simply writing “Apply for a HELOC today,” won’t’ cut it. Instead, connect with interested borrowers by posting interesting photos and providing examples of how you previously helped other clients.
Tim Fong’s Facebook post is the perfect example.
How to get the competitive edge