Best Rate Referrals’ Ray Bartreau shares what marketing strategies mortgage companies should focus on in the New Year
Brands that personalize customer experience will lead the pack in the future, says creative officer
Excellent customer service will see market share return to smaller third party originators, it has been claimed
Credit unions are likely to reduce their origination of mortgages that don’t adhere to incoming requirements laid out by the Consumer Financial Protection Bureau
As demand grows ever higher for mortgages, it appears homebuyers are still not doing their homework, reports one real estate website. And that could offer mortgage professionals the perfect opportunity to boost their business.
An "option agreement" is a contract used in real estate investing that gives you the right to purchase a property for an agreed upon price up to a certain time frame.
One truth about sales and marketing is that customers buy for emotional reasons. For years, lenders bought mortgage technology solutions that allowed them to do business faster, more easily and at less cost.
When David Zugheri launched Envoy Mortgage 16 years ago, it was only him, his partner, and $8,000. Today the company sells loans in 48 states, employs 1,000 people and stands as a mortgage industry success story.