Marketing

  • Marketing to Millennials by MPA

    It’s a strategy many originators are currently grappling with – and one of growing importance given how much influence they have on the housing market – so here are some tips on reaching this large buying cohort

  • 6 secrets to effective virtual workforce management by Contributor

    Author of The 21st Century Workforce, Ruth MacKay explains how to run an effective virtual workforce

  • How do you thrive in a slow market? by Ryan Smith

    Mortgage originations fell to a 14-year low in the first quarter -- but some companies are thriving. Dan Moyle of AmeriFirst -- which had its best month ever in July -- shares some of the secrets of the company's success

  • Is your branch's marketing department doing the job? by Ryan Smith

    One of the main advantages of joining a branch network is having access to the marketing, customer relations and education assets of a large company

  • Online origination: Are you 'sticky' enough? by MPA

    Ask yourself this question: How often do I receive email, even from a known service provider, that goes directly to my deleted or spam folder? The object of a 'sticky' CRM is to not be like those senders

Poll

Should CFPB have more supervision over credit agencies?