New research finds that businesses are taking marketing strategy more seriously than ever before — but there’s still plenty of room for improvement
AI and machine learning — once the stuff of science fiction — are now becoming reality. How will this new technology change the mortgage industry — and how important is it for mortgage pros to get on board now?
Carrington was recently able to promote its strategy of serving underserved borrowers -- those with FICO scores below 640 -- in a segment on the television show 'Designing Spaces'
Most lenders don't adequately pursue self-sourcing to achieve successful results; those that do, however, are richly rewarded
Want to be a successful loan officer? Make sure you're willing to reach into the spheres of everyone involved in your transactions
The reverse space is growing, and a top AMC and title insurer is making it easier for loan officers to originate reverse mortgages
Obtaining site visits is the starting point of any online campaign. Simply put, without traffic, there is no online origination
One of the main advantages of joining a branch network is the marketing and CRM support a big company provides. And Carrington Mortgage Services takes marketing and CRM very seriously, especially now that it’s focusing on providing mortgages to borrowers with lower credit scores