With the right intelligence, originators can know exactly when to follow up on a lead or past customer. And without it – they’re leaving literally millions of dollars on the table
One of the biggest challenges for mortgage professionals is keeping in contact with all their potential customers – but what if they had a personal assistant who never forgot, never made a mistake, and never let a customer fall through the cracks?
The mortgage marketing software provider has been named one of the best software solutions for sales teams
Facebook marketing is essential in today’s mortgage space. But where’s the line between marketing effectively and annoying your followers?
The NAR will hold a series of technology conferences to help industry pros stay informed about mobile marketing, content strategy and more
The integration will provide a more secure data exchange between the two companies
New research finds that businesses are taking marketing strategy more seriously than ever before — but there’s still plenty of room for improvement
AI and machine learning — once the stuff of science fiction — are now becoming reality. How will this new technology change the mortgage industry — and how important is it for mortgage pros to get on board now?